Matt Heck

I’m a creative leader and hands-on maker working across teams, channels, and borders, shaping how brands show up in the world.
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Photography—Say Cheesefuck



Personal, Photographer, Designer, Australia
Deception can come in many forms. In this case, it came disguised as being asked to hold a toy gun, then photographed at the exact moment it sent a wave of electricity through the subject.

Fortunately, that moment was captured forever in book form, all in the name of art. At least, that was the angle my defense lawyers took.

Uncoated Archival Stock
14” x 14”
Stitchbound
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