Matt Heck

I’m a creative leader and hands-on maker working across teams, channels, and borders, shaping how brands show up in the world.
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Nike—Runners Helping Runners

Otoh, Los AngelesExecutive Creative Director
Working with Nike, we built reciprocal engagement loops across social and real-world activations in 25 countries across Asia Pacific and Latin America. Campaigns came to life through localized toolkits, social seeding, and retail partnerships, with designed assets across every channel. 

From Air Max to World Cup, Dance, Holistic Fitness, and more, below is a small sample from the “Runners Helping Runners” initiative.

Fun Fact: We also proposed an inclusive redesign of the global RHR logo, along with a new animation system. Thanks to strong collaboration from our brand partners, the work rolled out globally.























Chasing Daisy Events


Running ManAthon Challenges


Disco Daisy Events