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Jordan Brand
To Be Zion

ECD @ Ghostpistols, LA




These films became the centerpiece of Jordan Brand’s global campaign for NBA superstar Zion Williamson’s first signature shoe. In the words of music mogul and our voice-over talent DJ Khaled, we also “like dat”. They ran on broadcast and were cut into every size and length imaginable for social and digital.

Fun fact: Briefed on Friday night, approved by Monday, and shot the very next weekend.