Lynx
Find your Magic Shop

CD @ 72&Sunny, Amsterdam



Guys were encouraged to experiment with their look when an empty space in Dublin was transformed into a three-month FIND YOUR MAGIC experience. Highlights included a bespoke augmented reality Magic Mirror, personalized Daily Fragrance packaging, and motivational events hosted by local celebrities.

Fun Fact: #findyourmagicshop trended higher than #dublin during peak tourism season.