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Lynx
Find your Magic Shop

CD @ 72&Sunny, Amsterdam



We transformed an empty Dublin space into a three-month Find Your Magic experience that encouraged guys to experiment with their look. Highlights included an augmented reality Magic Mirror we invented, personalized fragrance packaging, and motivational events hosted by local celebrities. Our team led everything from concept and design through to tech specs and build execution.

Fun Fact: #findyourmagicshop trended higher than #dublin during peak tourism season.